Authenticity, it’s kinda like one of those

Mythical type words right?

Where like everyone has heard of it

Tried to do it, but only a few succeed in it.


Why? Well that’s exactly it…

It’s because often people are trying so

Hard to figure out how, or what, that

They forget why.


It’s simple, if you know why you’re

Doing something, the how or what

Becomes relatively unimportant

And usually falls into place somewhere

Along the line.


Let’s take television in general.

A successful show starts with why.

Seinfeld, for instance was a show

About quite literally, nothing.

They even said it in their advertising.


Of course if it was actually about

Nothing it would have been a

Blank screen for 30 minutes every

Thursday at 9PM.


On the surface it was about nothing

But it became popular because it

Was a show that gave us a different

Perspective on our own lives.


It wasn’t meant to be a scripted comedy

About ultra successful people or about

A down and out character that just so

Happen to have a beautiful wife and kids

Like every other show at the time. It

Innovated in being the precursor to modern

Reality TV with it’s seemingly non-scripted

Anecdotes and for it’s time, superfluous



So how does a show about nothing apply

To your authenticity?


Well the fact that it was about nothing

Should give you a clue into how powerful

It is to start with a solid sense of why

You are doing something.


They wanted to create a show that was

Different from all the others. They

Weren’t concerned so much with

How much money they made (at first)

They just wanted to make a show that

Was different, but yet still creative.


You can do the same in your life.

You don’t have to do what everyone

Else is doing just because they seem

To be successful.


Maybe you are not supposed to be a

Doctor, or a lawyer. And maybe

Pursuing that will actually make you

Less money and create less happiness

Over your lifetime than if you picked

Something that was more suited for

Your authentic self.


What’s important is to, before you

Undertake any activity or try to

Think about what the results will be

Of your actions; try to first think about

Why you are doing what you are doing.

Money is not a good enough motivator

After awhile to get you out of bed in the

Morning, day after day for a job you hate.

Praise, isn’t enough if you simply hoping

To get more praise for doing something

That feels contrived.


If you are chasing money, or praise you’re

Actually just chasing results. If you are

Looking to inspire and build a framework

In which people can truly see you are

Different and feel compelled to follow

Your lead, you must first start with “WHY”


Jerry “because” Washington


P.S. Sometimes these posts get away from

Me and I apologize for that. It’s just that

I get so passionate about helping others

Stop living that zombie life where they

Are simply going through the motions.

There are many reasons why I personally

Do this, but I would say that for the most

Part it’s because I believe that we have

Been taught the wrong thing for so long

And many don’t even realize that they

Have lost hope in creating a living a life

That is authentic and gives them fulfillment.


If you suspect that may be you, I would

Like you to consider joining the conversation

With me and a few of my friends in my

Private Facebook group Project SELFFY.

There we talk about what drives us and how

We can all make an impact on the world

That feels appropriate and truly make you

Happy. Talk soon…

Humble And Unemployed

Change, yeah we’re still on that from yesterday.

Why is change so damn important?

Well amigo let’s make this simple. 


Your results so far are not up to par and your 

Technique needs a little improving. 


Look, it’s nothing to be ashamed of

Everyone, looks at what they’re doing every now

And again and decides to change course. 

Nothing works forever right?


But it’s really all because we want recognition.

And to do that, we have to get noticed. 

See where I’m going here?


You can’t get noticed if you’re blending in. 

My friends call that “death by faint praise”

What do I mean by that?


So what does death by faint praise mean?

Well imagine that you’ve got a bunch bosses

Sitting around discussing promotions. Your name comes up

And they say yeah, “he’s a nice guy”

And nothing else…


Because you don’t stand out, you don’t stand a chance.

So broham, if you want to increase your chances of

Moving up in the world, your best bet is to move away

From “he’s ok” and toward “he’s amazing” 


There are many ways to do this, but we discuss this more 

In depth in my program. I would like to invite you to be a part

Of this free program that teaches people how to go from good 

To great without so much as a single dollar invested.

It takes mindset and everyone has the potential, but 

Not everyone has the desire.


If you desire to become a part of a growing tribe of people 

Destined to make a real impact in the world because they

Refuse to be ignored, I would encourage you to learn more

Here: Be better do better.


Jerry “Deep Impact” Washington


P.S. The point is that failing can be bad. 

Some people can get really hung up on results. 

But even worse than failing is being ignored.

I couldn’t imagine living in this world without

Having some sort of impact. If you feel this way too

Then you might find some solace in joining my 

Private Facebook group here: Project SELFFY. Talk soon…